Make shopping for eyewear fun by allowing customers to virtually try on eyewear online or in store.
There were all sorts of equipment hanging on the walls and we used to watch the careful filing of the lugs, to produce attractive designs, before they were assembled and brazed up as frame & forks” This photo was taken outside London Road Mercian shop in 1950, when members of the Mercury Cycling Club met for their run to Whitemeadows’ Youth Hostel. All the railway apprentices who were cycling enthusiasts made their way to the shop in their dinner breaks to ogle at equipment they would have to save up for.
Eventually becoming experienced club cyclists and winning racing lads In 1965 a larger purpose-built workshop was built on Pontefract Street, off Ascot Drive, Derby – where craftsmen of Mercian Cycles still hand-build and finish frames today continuing to use the traditional methods to create frames that are recognised worldwide for the quality of workmanship, accuracy of construction and beautiful long lasting finish.
Mercian Cycles began as a cycle shop in London Road, Derby in 1946.
Shortly afterwards Mercian frames were being built in a small workshop in Castle Street, off London Road.
We recommend frames unique for each customer based on their facial analysis, preferences and historical data to make frame selection fast, effective and fun for both the customer and store associate.
Store associates intuitively capture videos of customers' faces and help them find frames they love quickly and easily.
Are the prices the sort of thing you can haggle down?
It's an unusual size and so I don't think I can even go the cheap route of framing it myself.
Allow vision-impaired customers to see themselves virtually in new frames while wearing their existing glasses.